Should You Use Google Gemini For a Local Search? Lets ask Gemini!
Spoiler Alert: a traditional Google Search is much more helpful and Gemini just shows the top two Google Search results. So great, now small businesses can compete for the top two spots.
What Is an AI Marketing Co-Pilot, and Why Does Every Small Business Needs One?
An AI Marketing Co-Pilot serves as a strategic partner in the complex and evolving world of digital marketing.
How AI Reduces Barriers for Small Businesses Using Google Ads
Small businesses are faced with an array of barriers when it comes to digital advertising.
Web Page Optimization: Harnessing the Power of Generative AI for Next-Generation Search Engines
In the rapidly evolving landscape of digital marketing, the influence of artificial intelligence (AI) on search engine algorithms cannot be underestimated.
FAQs (Frequently Asked Questions) Are a High Value Website Feature
An FAQ (Frequently Asked Questions) section or dedicated web page is a powerful and essential element of a website, aimed at addressing the common inquiries and concerns of potential customers.
Keywords to Success!
As a small business owner, you’ve most likely heard the term “keyword'' - but are you aware of just how important they are? How does AI play a role in the importance of keywords?
What is a Semantic Core?
Simply put, a SEO semantic core is a set of keywords and phrases, carefully chosen in alignment with your website structure and user search intent.
Attention Small Business Owners: Google Analytics Created a Challenge To Continue Analyzing Two Important Growth Metrics
Feeling lost with the Google Analytics transition from Universal to GA4? You're not alone.
SEO vs PPC - Which Should Come First?
In today's digital world, businesses need to be able to reach their target audience online.
Should I run ads on Meta or Google?
Ultimately, the best way to decide which platform is right for you is to experiment and see what works best for your business.
The 19 Webpages You Need to Maximize Search Intent
In todays digital world, a company's website plays a pivotal role in establishing its online presence, attracting new customers, and catering to a multi-dimensional audience - especially with the recent AI explosion.
Canva vs. Microsoft Designer: Will the Titan Fall?
In today's digital age, creating visually appealing and professional designs is crucial for individuals and businesses alike. Canva and Microsoft Designer are two popular design tools that offer users the ability to create stunning visuals without extensive design experience.
How to Select a Google Profile Business Category
In the realm of local search optimization, Google Business Profile categories serve as a pivotal tool for ensuring your business surfaces in pertinent search results, especially within Google Maps and the Local 3-Pack.
An 8 Step Guide to Competitor Keyword Analysis
Outrank Your Competitors in a Rapidly Changing Digital Landscape
What is an On-page SEO Audit?
Enhance your website's on-page content and technical framework to better cater to both your customer's needs and search engine requirements.
Otimizing Your Website Structure for Effective Communication with Customers (and search engines)
A well-structured website not only attracts potential customers but also ensures effective communication with them.
What Should Be in an SEO Dashboard?
In today's digital landscape, search engine optimization (SEO) has become an indispensable part of any business's online success.
Website Structure and Search Intent: Top 5 Mistakes to Avoid
When it comes to designing a website that meets the needs of your users and aligns with their search intent, there are several common mistakes that website owners can make.
How to hire an SEO agency or freelancer
Outsourcing some, or all, parts of your SEO program is the optimal solution for many small businesses